New logo for Pinmar

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07 July 2009 - New logo for Pinmar

Pinmar reveals their new corporate logo, as they seek to consolidate their position and brand. They say that after careful evaluation, they decided to better define their brand identity and brand promise to customers of the future. They intend to gradually phase in their new logo style (that aims to emphasise their core values).

The design philosophy behind the new logo is to maintain the reliable letter style of Pinmar's name, but using a more rounded and modern style that maintains the feeling of solidity. To that solidity they have added a touch of personality... the 'wave' ...whose origin lies between a forward thrusting bow wave and a brush-stroke (and reflects the imagery of the sea and of paint and its fluid form).

AT

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Pinmar - company profile | company website

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